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Resilient Industries Thriving Amidst COVID 19 Pandemic's Challenges

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The unprecedented COVID-19 pandemic has brought multiple waves of challenges to ity. As of early December, the global tally stands at 64.2 million confirmed cases and 1.49 million deaths from COVID-19 worldwide. Yet, every individual on this planet is indeed affected by it. Beyond just a health crisis, many have been grappling with comorbid mental health issues and economic hardships.

The stark statistics are as follows: over one-seventh of adults with children in the United States have reported food insecurity within their households, with one in six renters behind on rent payments, and nearly one-third of adults struggling to cover usual household expenses. Meanwhile, the unemployment rate is currently at 6.9. Despite this bleak scenario, certn industries have shown resilience during the pandemic and are expected to continue thriving post-pandemic. This resilience not only offers a beacon of hope for economic recovery but also for overall individual well-being.

Industries Thriving During the Pandemic

1. Cleaning Services

The heightened fear of coronavirus spread has significantly increased demand for professional cleaning services across various settings, from restaurants and offices to medical centers and residential homes. Clients are now seeking more frequent deep cleaning procedures to ensure safety standards are met.

2. Delivery Services

With restrictions on leaving the house in many parts of the world, delivery services have seen a surge in demand for essential goods like food and corporate retl items.

3. Grocery Stores

As dining out has become less feasible due to restaurant closures and stay-at-home guidelines, grocery stores across large and small scale are experiencing heightened consumer interest. Essential commodities such as toilet paper, hand sanitizer, and frozen food have been in high demand.

4. Alcohol Beverage Retlers

The closure of bars alongside restaurants has fueled increased sales at liquor and wine shops not just for consumption but also DIY hand sanitizer creation by consumers.

5. Gaming Companies

With limited outdoor entertnment options, people are gravitating towards gaming as a form of indoor leisure activity. Educational video games have seen increased demand from children who are unable to att school physically.

6. Fitness Equipment Companies

As access to gyms becomes scarce or restricted, fitness enthusiasts are turning to home workout solutions. Sales for yoga mats and internet-connected fitness tools are witnessing exponential growth.

7. Telehealth Services

Fear of infection has led many individuals to opt for virtual medical consultations over in-person visits. In the United States alone, telemedicine usage increased by an estimated 50 since the pandemic started.

8. Tutoring Services

With school transitions from physical to virtual learning, parents are increasingly seeking private tutors to provide personalized attention and academic support to their children whose educational needs might not be fully met through online platforms.

9. Used Car Market

Public transportation limitations due to social distancing norms have encouraged many individuals to seek personal vehicles as a safer commuting option. Given economic uncertnties brought by the pandemic, new car investments are being reevaluated in favor of used cars with lower interest rates and more affordable options.

10. Tech Companies

Software for videoconferencing, virtual project management, and remote communication tools have become indispensable for productivity from anywhere. Social media platforms and virtual hangout systems have facilitated social interaction under stay-at-home orders, while streaming services have kept people entertned indoors.

11. Healthcare Workers

Undeniably essential during this crisis, doctors, nurses, physician assistants, medical assistants, emergency responders, and other healthcare professionals are in high demand and form part of an industry that promises continuous growth post-pandemic.

Resilience Amidst Adversity

In times of adversity, resilience shines through as we adapt to changing circumstances. The success of industries from cleaning services to tech companies highlights the innovative solutions being developed to address emerging needs. This period serves as a testament to Darwin's assertion that it is not the strongest or most intelligent species that survives; it is those most adaptable to change.

Tech leaders can learn valuable lessons in understanding consumer pn points and innovating to meet evolving demands from industries like these, fostering sustnable growth amidst crisis.

Forbes Technology Council

The Forbes Technology Council is an exclusive network for world-class CIOs, CTOs, and technology executives.

Follow Sushma Sharma on Twitter or LinkedIn. Explore her website.

Sushma Sharma

Sushma is a lawyer turned entrepreneur who founded Konvers, a pioneering platform for sharing knowledge through live video sessions.


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